5 Commercial Landscaping Ideas To Attract Customers

In today's competitive market, businesses must leverage every possible advantage to attract and retain customers.

One often overlooked but highly effective strategy is enhancing your commercial property's appeal through strategic landscaping. 

Here are five key commercial landscaping elements that will increase your property’s curb appeal and actively attract customers.

1. Welcoming Entryways

First impressions are crucial. A well-designed entryway sets the tone for your customer’s experience.

Incorporate vibrant plantings, attractive signage, and clear pathways to make entrances inviting. 

Seasonal flowers and evergreen plants can add color and life. This way, you can ensure that the outside of your building reflects the quality of the services or products you offer inside! 

2. Lush Outdoor Seating Areas

Any business that wants its customers to stay a while should consider investing in outdoor seating areas with attractive landscaping.

This is especially important for restaurants, cafes, and shopping centers.

Shade is an essential element for these outdoor areas, which you can accomplish with properly placed trees with good leaf cover.

Landscaping elements, such as hedges, can also be used to separate areas within an outdoor space, providing a sense of privacy to diners or other types of customers.

A garden on your property could not only encourage customers to stay and make another purchase, but it could also be the top reason they come in the first place.

Outdoor seating areas have the added benefit of providing a place for your employees to relax. Sitting outside has been shown to increase productivity in workers.

3. Pathways and Paving

Well-designed walkways guide visitors through your property and can significantly improve the flow of foot traffic. Here are a few landscaping elements that will liven up a commercial walkway:

• Seasonal annuals in planting beds along the walkway can inject vibrant colors and keep the landscape visually interesting throughout the year. Popular choices include petunias, marigolds, and pansies, which can be rotated seasonally to maintain an appealing look.

• Evergreen shrubs such as junipers provide a structured and professional appearance. Your landscaper can prune these shrubs to maintain a neat form, which is ideal for lining walkways where a clean and orderly presentation is desired.

• Decorative grasses like fountain or maiden grass offer texture and movement to walkway borders. They are low-maintenance and can add an element of softness to hardscaping.

4. Signage Landscaping

Here’s one way to keep customers from driving past your business: Invest in eye-catching signage. Add extra flair to this beacon for your customers through the surrounding landscaping.

Here are some tips on how to do commercial signage landscaping right:

• Strategic Plant Placement: Choose low-growing plants that won’t obscure the view of the sign as they mature. Ornamental grasses and groundcovers, such as creeping phlox or dwarf mondo grass, are excellent for framing without covering. These plants tidy up the area around your sign and draw attention rather than divert it.

• Seasonal Color: Utilize seasonal flowering plants to add vibrant colors that catch the eye. Annuals are perfect for this purpose as they can be changed according to the season, keeping the landscape fresh and engaging. Flowers like petunias, begonias, and seasonal bulbs can provide a burst of color that enhances your sign's visibility.

• Evergreen Borders: Implementing evergreen shrubs around the base of the sign ensures year-round greenery and a polished look. Species like holly can be pruned to maintain a specific shape and size, creating a neat, unobtrusive border that enhances the sign without overwhelming it.

• Mulching: Apply a layer of mulch around the landscaping near your sign. Mulch helps the soil retain moisture and suppress weeds and creates a clean, unified look that focuses attention on the sign itself. We like natural bark mulch, which complements a variety of plantings and adds a refined touch to the sign area.

5. Green Walls and Vertical Gardens

Green walls or vertical gardens can be a game-changer for businesses with limited ground space.

They not only add lush greenery and improve air quality but also serve as Instagrammable backdrops for photos.

Why You Should Invest In Commercial Landscaping

Investing in commercial landscaping goes beyond mere beautification. When thoughtfully implemented, each element plays a strategic role in enhancing customer experience, extending their stay, and ultimately influencing their decision to return. 

The correct landscaping elements can turn a commercial property into a customer magnet, whether it’s through inviting entryways, relaxing outdoor spaces, or engaging visual features. 

Remember, the goal is to create a welcoming and captivating environment, encouraging visitors to enter and return.

Incorporating these landscaping strategies requires expertise and experience. Professionals in commercial landscaping like the ones at Walnut Ridge Landscaping can provide valuable insights into what works best for your specific property, taking into account local climate conditions, maintenance considerations, and budget constraints. 

Engaging with a professional landscaping team ensures that these elements are not only beautifully executed but also strategically optimized to draw in and delight your customers.